Calibrate your online personality to your real personality.

What the hell is calibration? Calibration is you.

I can help you with general and sometimes very specific principles and situations, and there’s a good chance they’ll work, but ultimately you’ve got to use your own voice in maximizing your online dating life. The most effective you’ll ever be is when you make your profiles and messages a true extension of you (well, a highly-optimized version of you).

Calibration affects how your profile reads, what you are doing in your profile photos, and most importantly, what kind of woman you will appeal to. No one can appeal to everyone, so there is something to be said for projecting who you are and owning that.

Example: I might be a little OCD about cleanliness of the dishes, bathroom, kitchen, carpet… let’s just say I go through bottles of hand sanitizer in a month.

Example: This past summer was the third time I’ve been to the Minneapolis BDSM festival, and I’m happy to say this was the first year I was appropriately dressed. Whoa, that escalated quickly.